Step into the vibrant world of modern Japanese culture that captivates and inspires new generations!
Our Japan Now section of the festival has the latest and greatest in modern Japanese anime collectibles, fashion and accessories, snacks, and more! And don’t miss this chance to visit the Japan WOW! Pavilion!
Japan WOW! Pavilion
The Japan Wow Pavilion brings a variety of authentic Japanese and Japanese-inspired games to event attendees. Check out our Akiba Cafe, where local maids and hosts will teach attendees traditional Japanese games. Or join our VR Zone for the latest Japanese-inspired VR games. Family-friendly options are available for individuals and groups.
2024 Japan WOW! Sponsor
2024 Japan Now Vendors
Cartoon Passion
Direct imported anime merchandise only available in Japan – fashion accessories, snacks, figures, clothing, and more!
Collectors Anime LLC
Local anime vendor specializing in Blu-rays/DVDs, figures, and imported merchandise direct from Japan!
Collectors Universe and Anime Inc
Come browse our large selection of import plush, figures, and keychains!
Cozy Tea Loft
Get cozy with our excellent teas: Matcha Coconut Noodle Boba Milk Tea, Okinawa Brown Sugar Milk Tea, French Raspberry Ice Tea, and Thai Ice Tea.
DC Anime Club
DC Anime Club is a nonprofit youth-based organization whose purpose is to educate people about East Asian culture through anime and manga.
DMV ITASHA
Japanese itasha (painful) car displays featuring anime, manga, and video game characters popular around the world but created in Japan.
Floral Frolic
Watercolor fox adventures made by two local artists! Plushies, t-shirts, bags, enamel pins, and wall art are available.
Furry Feline Creatives
Furry Feline Creatives is the character design studio and lifestyle brand with a vision to create diversity and inclusivity.
Holy Cow Anime
Holy Cow Anime specializes in Japanese, vintage anime, and gaming products. We travel to Japan each year to bring you the best vintage items. Holy Cow Anime: where it’s cool to be old school.
imuraya
Unique and healthy Japanese-style confectioneries with the taste that makes you smile!
KJ Vending
We have the latest anime series merchandise. We value our customers and will provide a great experience for everyone. Come join us!
L&N Cake
We specialize in pressed flower cookies. “Life is short. Eat a flower.”
My Squish Studio
My Squish Studio features merchandise made by artist Sonja Nguyen that’s inspired by cute animals and Japanese culture!
National Cherry Blossom Festival
Official 2024 National Cherry Blossom Festival Merchandise. T-shirts, sweatshirts, collective items, accessories and more!
Shinsekai Project
We offer a wide variety of merchandise like blindboxes, premium figures, keychains, plushies, and more!
Signature Imports
Wide variety of modern Japanese products
Temple University, Japan Campus
Want to study abroad in Japan? Learn how to get an American Degree in Tokyo at Temple University, Japan Campus.
TOIMOI BAKERY
Cherry Blossom Croissants and a wide variety of pastries with Asian-inspired flavors!